Pet Biz Builder Logo

Want to Work With Us?

Education and teaching will ALWAYS be the core of what we do. But, sometimes in business it just makes sense to hire an expert for tasks that you don't have the desire or time to focus on.

For this reason, we offer our expert marketing services handling some or all of your local marketing needs. Our "Done For You" service lets you sit back and focus on what you do best, while we work behind the scenes to bring new customers to your door!

What Is a Local SEO Marketing Service?

Local search engine optimization (SEO) is the process of making your pet business more visible for geographically-related searches, specifically within Google’s Local Pack (or map listings). Local SEO helps your business:

  • Increase local online visibility
  • Outrank local competitors
  • Generate more organic traffic to your website
  • Increase leads and sales from within a specific area

A successful local SEO campaign is critical for any pet related local business looking to drive leads and sales from customers within your service area.

How Will You Improve My Local SEO - Specifically?

There should never be a “one size fits all” Local SEO strategy. However, there are some fundamental components of any good Local SEO strategy that we will use to improve your local search visibility. We’ve listed them below, and you will see these services (and MORE) listed in our Local Marketing packages below. 

COMPLETING A LOCAL SEO ANALYSIS

We won’t know how to help you reach your goals unless we know where you currently stand. This analysis includes how you rank for all relevant local search keywords, how you stack up to your closest competitors, and what online signals you are doing very well at (strengths and weaknesses). We use this analysis to determine which Local SEO package we recommend, and how long you can expect before you begin to see results from our work. 

CREATING, OPTIMIZING AND MANAGING YOUR GOOGLE BUSINESS PROFILE

Your Google Business Profile (Formerly Google My Business) is one of the most important components of your Local SEO strategy. We will help you create your profile (if needed), then work closely with you to optimize your profile with all relevant information. Our monthly packages also include ongoing management services where we maintain and continually add new information through your profile to feed the Google search algorithm. Many of our clients in less competitive markets have seen a dramatic increase in local leads by optimizing this service alone!

MANAGING YOUR ONLINE REPUTATION

In today’s digital world, bad news travels fast. Managing your online reputation is critical for maintaining a growing business. This includes managing your online reviews, primarily through Google, optimizing and updating your Social Media profiles and responding to customer questions on those platforms, and managing other online directories and review platforms for any negative feedback. We will help you increase your positive reviews through Google and Social Media, and also help you respond quickly to any negative reviews left about your company. 

BUILDING AND MONITORING LOCAL CITATIONS

Citations (a location on a website where your business information and website link is listed) are critical pieces of a good Local SEO strategy. We will help you evaluate all of your current citations, update and correct any incorrect information (NAP – Name, Address, Phone Number), increase the number of online citations in directories, and discover new local citation opportunities that have the best conversion rates. 

CREATING WEBSITE CONTENT OPTIMIZED FOR LOCAL SEARCH

 All good SEO strategies optimize for quality content. A good Local SEO strategy produces quality content in the form of blog articles, Schema markup, and website copy that focuses on ranking highly for the keyword searches that drive traffic to your website. We do this using continual keyword research for your local area, then creating content that incorporates these keywords into that content, so your customers can easily find you across the web. 

DASHBOARD ANALYTICS AND REPORTING

We will setup and install Google Analytics onto your website, so we can capture real data on how well your website is performing in search results, and identify key areas where we can improve. We will also provide a client dashboard, that you can access at any time, that shows how your business is progressing on all of the metrics we have both identified as key to your business growth. 
 

Why Is Local SEO Critical For Your Pet Business?

97% of customers search online to find local services, and 82% of smartphone users use an online search engine when looking for a local business or service. You can tap into these customers and rapidly grow your business using our Local Search Engine Optimization (SEO) services

Whether your business is Pet Grooming, Doggie Day Spa, Mobile Dog Groomer or a Vet Clinic, you will ALWAYS need new local customers.

The best way to find and attract new local customers is by optimizing your business’ online presence so it can be easily found when consumers search for the services you offer.

Local SEO helps you grow your business in four main ways:

  • Increase where your website ranks in local search results and in the local map pack (Example image to the right)
  • Guarantee that your business can be found through Google Maps
  • Capitalize on the highest converting form of online searches (Local Services)
  • Optimize your business for mobile users to easily find your services through online search, social media or other online directories.

With Local SEO, you can create all of the online signals that Google wants – so you ensure that your business shows up at the top of the search results for the pet related services you offer! 

Local SEO Marketing Service

Our Local SEO packages listed below are to be used as a guide for the pricing package we generally recommend to pet businesses at various stages of growth and complexity. We do offer "A La Carte" services, but we generally recommend monthly packages for best results because of the constantly evolving nature of Local SEO.

We offer a FREE Local SEO analysis to all potential customers, and we will work with you to decide which package will best help you meet your goals.

Most Popular

All Packages

Startup

Growth

Local Domination

$400/mo

$700/mo

$1500/mo

Estimated Monthly Hours of Work

8 Hours

20 Hours

35 Hours

Client Dashboard - 24hr Access

Local Competitor Analysis

Google Analytics Monthly Reporting

Google Search Console Mgmt

Google Business Profile Setup & Optimization

Online Reputation Review

Name, Address, Phone Online - Identify and Correct

Citation Link Building

1/ Month

3/ Month

5/ Month

Website Keyword Optimization

Google Business Profile Monthly Updates

Online Business Directory Mgmt

Custom Written Content Creation

1 Article/ Month

4 Articles/ Month

Review Generation Strategy

Live Chat Automation Setup - Website

Email Marketing Automation Setup

Social Media Setup & Optimization

Website Schema Optimization

SMS Text Message Marketing Setup

Social Media Giveaway Campaign Management

Monthly - 30 Min. Strategy Video Call